INNOVATIVE INSIGHTS

Your very first step should be to define the goals of your website. Most businesses should have at least three: to create an online presence, to differentiate your business, and to capture leads.

1. Creating an online presence is the most basic reason for building a web...

What is a logo?


A logo is a graphic representation or symbol of a company name, trademark, abbreviation, etc., often uniquely designed for ready recognition.  Your logo is the face of your business.  It's not only a critical aspect of the marketing for your business it...

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Why a well designed logo is essential to your business

July 18, 2013

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